Maximizing Social Shares: Mastering Website OpenGraph Settings

What Are Website OpenGraph Settings? OpenGraph settings, a preview for social media interaction, comprise HTML tags that turn a simple URL share into an improved media experience. When you share a webpage on social platforms like Facebook, these tags dictate how the...

How a Simple Text Can Dramatically Increase Your Google Reviews

I recently had a spark of an idea that I thought I’d share, thanks to a chat with a current client. Let me share a bit of the backstory: our team’s main focus is helping businesses grow. While that is a simple statement, it’s often not a single item that...

Similar Logos? Unraveling Some Copyright Laws – Sleekcraft Test

So Your Logo Has a Twin: Next Steps Discovering your logo closely resembles another’s can plunge any marketer into a state of alarm. Suddenly, the worry of trademark infringement looms: Are you at fault, or are they? Who bears responsibility? In this article,...

The Real Purpose of Billboard Advertising

What is Billboard Advertising Really For? At first glance, billboard advertising might seem like a straightforward marketing tactic aimed at eliciting an immediate response from the viewer. However, the essence of billboard advertising delves much deeper into the...