So Your Logo Has a Twin: Next Steps Discovering your logo closely resembles another’s can plunge any marketer into a state of alarm. Suddenly, the worry of trademark infringement looms: Are you at fault, or are they? Who bears responsibility? In this article,...
Spotting a Trend in The Instagram Game So, I was scrolling through the Instagram feeds we look after, and something caught my eye. We’re all about those longer captions, but our clients? Not so much—they lean towards the short and sweet. Got me thinking: does...
What is Billboard Advertising Really For? At first glance, billboard advertising might seem like a straightforward marketing tactic aimed at eliciting an immediate response from the viewer. However, the essence of billboard advertising delves much deeper into the...
Google Video Verification Tips Verifying your Google Business Profile (GBP) is a pivotal step towards enhancing your local search presence. With Google offering the video verification option, businesses now have a dynamic way to prove their legitimacy. This article...
Step-by-Step Guide to Google Business Profile Setup Setting up your Google Business Profile is a critical step in optimizing your local SEO and enhancing your digital presence. This guide provides a step-by-step approach to ensure your business is visible to potential...